Active Campaign Event Tracking with Google Tag Manager
autoresponder November 26th. 2020, 2:23pmGoogle Tag Manager makes setting up event tracking like button clicking, form clicking or link clicking extremely easy – unfortunately, there is no direct option to send this data to Active Campaign yet.
In this video, we’ll teach you how to send dynamic event tracking data to Active Campaign with the help of GTM and a Google App Script.
LINKS MENTIONED IN THE VIDEO
Download the script here: http://measureschool.com/actracking
Outbound link click tracking: https://www.youtube.com/watch?v=ABo-Sk1QzrQ
Pre Fill Form Fields with email: https://www.youtube.com/watch?v=z20G9NqphYY
Google Tag Manager: http://back.ly/AdQ8
Active Campaign: http://www.activecampaign.com/?_r=K93ZWF56
FREE Tag Manager Course: https://measureschool.com/products/free-google-tag-manager-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=description
FREE Analytics Course: https://measureschool.com/products/free-google-analytics-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=description
🎓 Measure Masters Membership: https://measureschool.com/products/measuremasters/?utm_source=video&utm_medium=youtube.com&utm_campaign=description
🔀 GTM Copy Paste – Our Chrome extension https://chrome.google.com/webstore/detail/gtm-copy-paste/mhhidgiahbopjapanmbflpkcecpciffa
📋 Get a Google Analytics Audit: https://measureschool.com/services/google-analytics-audit/?utm_source=video&utm_medium=youtube.com&utm_campaign=description
🚀 Hire us: https://measureschool.com/services/?utm_source=video&utm_medium=youtube.com&utm_campaign=description
📚 Recommended Measure Books: https://kit.co/Measureschool/recommended-measure-books
📷 Gear we used to produce this video: https://kit.co/Measureschool/measureschool-youtube-gear
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Video Rating: / 5

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November 26th, 2020 at 2:34 pm
Thanks for this, it seems like the script resource no longer works. Do you have an alternative?
November 26th, 2020 at 2:48 pm
Hi ! Thank you so much for this video 🙂
I’m trying to send to send multiple data via eventdata, is it possible ? I would like to send order detail after a bought action,
so I try to send my dataLayer eventdata={{order}}
My datalayer “order” has many info (sku, price, quantity), all is well interpreted in the message of GTM (like a table [ { sku : xxxx, price : xxxx} ]) but Active Campaign interprets the infos this way : [object Object]
Can you help me ?
November 26th, 2020 at 3:42 pm
Hi, there. is there to use the ActiveCampaign user ID instead of the email address? Thanks for you awesome video.;).
November 26th, 2020 at 3:49 pm
thanks Julian. I've deployed as web ap and the script is taking forever. it says "Fetching data…" Any tips?
November 26th, 2020 at 4:44 pm
Thanks for all the awesome content man. Question…. If I wanted to pass a GTM variable to ActiveCampaign as a custom hidden field, how can I have active campaign pull that variable in? Any videos that cover this?
November 26th, 2020 at 4:52 pm
Request failed for https://trackcmp.net returned code 504. Truncated server response: <html> <head><title>504 Gateway Time-out</title></head> <body bgcolor="white"> <center><h1>504 Gateway Time-out</h1></center> </body> </html> (use muteHttpExceptions option to examine full response) (línea 50, archivo "Code", proyecto "Copia de [Measureschool] Event2AC Script")
I get this error when I want to check AC event tracking
November 26th, 2020 at 5:39 pm
Hi Julian, love the GTM videos I even took one of your courses on Udemy and it helped tremendously! I'm having an issue with this script, it doesn't seem to be accepting or posting the account id so when I test I get {"success":0,"message":"An account ID must be provided."}
November 26th, 2020 at 6:35 pm
Have you got a lesson for tracking Google Ads and ActiveCampaigns chat bot (known as conversations) so to see if any ads triggered a conversation on the chat please. Thanks
November 26th, 2020 at 7:00 pm
Hello Julian,
Thanks for this valuable guidance. I have setup an active campaign facebook pixel registration form event by call button class in GTM, but the click is tracking in both conditions whether the form is filled or unfilled, please provide me guidance how can I fix it?
I hope you will reply as soon as.
Thanks in advance!
Best Regards,
Geetika
November 26th, 2020 at 7:27 pm
Hi, when I'm pushing an email from the data layer to the image, the '@' gets changed to '%40' and is therefore not being picked up by Active Campaign. Is there another way to send this URL to make the format persist?
November 26th, 2020 at 8:11 pm
Hey, thanks for the video!!
November 26th, 2020 at 8:58 pm
Hello Julian, hi have this problem: https://i.ibb.co/nrcgm8q/image.png
How to solve? Thanks!
November 26th, 2020 at 9:48 pm
Hello Julian, your tutorial are great!
The script returns me an error: "An account ID must be provided".
I don't know if it could be useful, but my Event tracking API window in AC says :"actid This must always be <span class="trackId">xxxxx</span> (required)", and so it isn't just a number.
Many thanks for your help!
November 26th, 2020 at 10:28 pm
I followed the video it give me success message of event submission but when i am checking contacts it doesnt show anything
can you please help
November 26th, 2020 at 10:52 pm
Also is this still available in 2019 and beyond?
November 26th, 2020 at 11:33 pm
Does it work together with Facebook Pixel using GTM? Cause I think if you have 2 tracking pixel in your footer it will be contradicted
November 27th, 2020 at 12:14 am
Hey Julian! This is great. My only question is are you taking the web app from the script you wrote and embedding on the website somehow so it fires when someone does something on the actual site? I must have missed that part
November 27th, 2020 at 12:52 am
It's not working for me :(. The script doesn't work. I get success: 0 message: An event must be provided. What am I doing wrong?
November 27th, 2020 at 1:43 am
Hi Julian! Great videos! I've been following you for a while. I've been searching the internet and your youtube videos all day. I can't seem to find how to create a variable for stored email data. Any where around I can find the answer?
November 27th, 2020 at 1:45 am
How do we track people who do not sign up and come from different sources and contacts that are added manually? Please help.